How to cancel ITVX Premium

Last verified March 2026

Beginner

2 min

Takes

Easy

Difficulty

Can pause

Watch out for

⚠Cancelling ITVX Premium also removes your BritBox content access, which is included

⚠The free ad-supported ITVX continues to work after cancelling Premium

⚠Subscribed via Apple or Google? Cancel through them instead

Step by step

Go to itv.com and sign in

Click your profile icon → Account Settings → Subscription

Click Cancel Subscription and confirm

You keep Premium access until the end of the current billing period

Free ITVX access continues as normal

Go to ITVX Premium cancellation page ↗

After cancelling — what next?

Our subscription advisor shows you what else is worth subscribing to based on your watchlist and taste.

View subscription advisor →

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